What We Do
Tano manages the entire creator partnership pipeline — from sourcing and vetting creators to managing contracts, payments, content rights, and whitelisting permissions. We deliver ad-ready creator assets on TikTok and Instagram so brands can plug in and run ads.
Instead of hiring an in-house team or working with traditional agencies that are slow and expensive, brands work with Tano to get ad-ready creator content delivered end-to-end. Our AI-powered platform automates creator discovery, matching creators to brand objectives based on audience demographics, content style, and engagement rates.
Services
Creator Partnership Ads
End-to-end management of paid creator ad campaigns with whitelisting and ad-ready asset delivery. Tano sources creators, manages production, secures whitelisting permissions, and delivers assets ready to run as paid ads. Service fee: $140–$280 per creator, plus creator payment based on follower count (approximately followers / 40 in USD). Supported on TikTok and Instagram.
Product Gifting
Source creators, manage gifting logistics, and collect UGC content at scale. Pricing: $1.85 per creator gifted, supporting campaigns of 20–500 creators.
Affiliate Programme Management
Recruit, onboard, and manage creators into your affiliate channel with ongoing monthly management. Pricing: $2.10 per affiliate creator per month, supporting programmes of 10–1,000 creators.
Creator Sourcing
AI-driven creator discovery across TikTok and Instagram. Creators are matched to brand objectives based on audience demographics, content quality, engagement rates, and brand fit.
Pricing
| Follower Tier | Followers | Avg. Creator Cost | Total Per Creator |
|---|
| Nano | 1K–10K | $25–$250 | $165–$530 |
| Micro | 10K–50K | $250–$1,250 | $390–$1,530 |
| Mid-tier | 50K–250K | $1,250–$6,250 | $1,390–$6,530 |
| Macro | 250K–1M | $6,250–$25,000 | $6,390–$25,280 |
Every plan includes: dedicated account manager, creator sourcing and vetting, contract and rights management, payment processing, content review and approval, whitelisting permissions, performance reporting, and campaign strategy.
Results
- 8,000+ creators sourced across campaigns
- $15M+ in ad spend managed for clients
- 500+ campaigns launched
- 68% average CTR improvement vs brand-produced ads
- Less than 24 hours from onboarding to first creators live
Trusted By
Skin+Me, Bloom & Wild, Gousto, Fussy, Granola, Manual, Peachies, I.M.8
How It Works
- Creator Sourcing — AI-driven discovery finds creators matched to your brand objectives across TikTok and Instagram.
- Outreach & Contracting — Tano manages all creator outreach, rate negotiation, usage rights agreements, and whitelisting permissions.
- Content Production — Creators produce content to brand briefs. Tano manages review and approval, ensuring quality and brand alignment.
- Asset Delivery — Ad-ready creative assets delivered with whitelisting access, usage rights, and raw files. Plug directly into paid media campaigns.